One of the great things about our Bingo promotions for newspapers is that there are no risks and, more importantly, no upfront costs!!
Let us know how many bingo cards you will need and we will tell you exactly how much the promotion you want to run will cost. Then figure out how much you need to charge for sponsorship of the Bingo game. Some of our newspaper clients sell the sponsorship to one advertiser while others sell multiple ads to pay for the promotion.
The advertising is easy to sell because it has such a long face-time. There is no chance that your sponsors’ ads will be wrapping yesterday’s garbage when they are on Bingo cards! Readers WILL pull them out of the paper and keep them for the duration of the game – up to 12 weeks! – so your advertisers get good value for their marketing dollar.
Then when you have the Bingo promotion sold, give us a call and we will take it from there. We like to have 2 -3 weeks notice to get bingo cards printed, numbered and delivered. But you don’t pay any money or decide to run the promotion until AFTER you sell the sponsorship – which translates into a risk-free promotion for your newspaper.
With a Bingo promotion, you provide great value to your sponsors, generate new advertising revenue and increase circulation – all without risk to you!